At The Forefront
RILAs – one of the fastest-growing segments of the annuity space.
Why TruChoice? At TruChoice, we exist to support YOU. TruChoice's Specialized Products Division (SPD) helps financial professionals navigate the ever-growing suite of registered index-linked annuities (RILAs).
Our dedicated RILA wholesaling team provides powerful RILA support and solutions so you can deliver precise, informed recommendations to your clients. With RILAs maintaining their run as one of the fastest-growing segments of the annuity space, TruChoice remains committed to staying at the forefront of this quickly evolving marketplace.
Strike The Right Balance With RILAs
Two Reasons to Explore RILAs: Growth & Protection
A RILA can help provide upside potential for those seeking growth, while providing protection or limited downside risk/return for those seeking safety. RILAs offer more growth potential than fixed or fixed index annuities, but with less risk than variable annuities. See where RILAs land in the investment risk/return profile.
Four Ways TruChoice Can Be Your Growth Partner
A wealth of TruSolutions
TruChoice’s full-service, in-house marketing and advertising agency, TruCreative, produces world-class marketing materials and multi-media solutions to make you stand out from the crowd. From logos to websites to stunning spotlight videos to even your office signage, if a consumer can see it, our talented graphic designers, copywriters, videographers and marketing strategists can help you create it.
TruCreative | Professional Branding & Advertising
Direct mail, digital solutions, client events, and more, our marketing professionals know the industry trends and response rates and have access to real-time marketing analytics. They can connect you with industry-leading, compliance-vetted marketing vendors and have the expertise to help you increase the return on one of your business’s most significant investments – lead generation.
Prospecting & Lead Generation Solutions
From retirement strategies to planning for long-term care to taxes in retirement and Social Security optimization, our library of informative consumer platforms can help drive results! And since we want you to build your footprint, not ours, our fully-customizable features allow you to add your company name and logo to presentations to make sure your company name remains front and center with your clients and prospects.
Customizable Consumer Platforms
The TruChoice Portal is your 24/7 all-access pass to exclusive marketing programs, training resources, online financial calculators, and easy-to-implement sales concepts that can help make running your business smoother.
TruChoice is one of the largest, most dynamic financial services organizations in the insurance industry, offering RILAs, fixed & fixed index annuities, fee-based annuities, outsourced insurance solutions, life insurance, and LTC-hybrid products. We support financial professionals nationwide along their TruPath, providing a wealth of TruSolutions while offering unwavering TruSupport.
We exist for YOU because we are TRU TO YOU.
Connections are the foundation of who we are and at the core of our Tru to You philosophy. Whether you're looking to learn more about RILA solutions or want to explore all of our TruSolutions, you've come to the right place.